CLIENT
Brockley Max Arts Festival
CHALLENGE
Identifying a cultural festival for a solely residential community.
OUTPUT
Brand Identity, 3D Design, Art Direction
Brockley Max Arts Festival is a not-for-profit arts festival held annually in South-East London. We volunteered our time to work with the organisers to rethink the existing identity by drawing from the history of the area.
The identity creates enclosed graphic and spacial communities which can sprawl to cover different formats and spaces. In 2017, we created a physical logotype which existed within and around the community to become the leading identifier for the year’s festival.
The identity was a success in helping attract a record number of visitors to the festival in 2017.